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How to Master the Art of Sales with the Science of NLP

Go to any sales training (I’ve been through a ton of them) and you will be inundated with the same old stuff. The Ben Franklin close, the sharp angle close, the take-away, distraction techniques… A lot of that stuff worked well in the 70s, 80s, and even the 90s, but today’s audiences are more sophisticated, […]

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Want More Business (and More Income)? Become a Superhero…

In business, there is one “superhero power” that rules them all. The fact is, you could have the best product in the world, but if you don’t know how to market it, no one will buy it. The flip side is that you could have the most worthless product in the world (think of the […]

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